REP Fitness
Introduction
Rep Fitness, a Westminster, Colorado-based e-commerce company selling strength and fitness equipment, brought AdToro on in April 2021 to manage paid advertising across Google, Meta, and Amazon. With new user acquisition and positive ROI as the core objectives, they needed a team that could operate across multiple ad platforms simultaneously and deliver consistent, measurable returns.
- Year
- 2021
- Industry
- Fitness E-Commerce
- Scope of work
- Digital Advertising
- Timeline
- 24 Months
Challenges
Managing PPC across Google, Meta, and Amazon at the same time requires both platform-specific expertise a unified strategy that keeps all three channels pulling in direction. Rep Fitness needed an agency could handle full scope without sacrificing attention to detail or responsiveness, two areas where they had been let down by agencies before. AdToro took over full management of Rep Fitness's Google, Meta, and Amazon ad accounts, focused on new user acquisition and positive ROI across all channels. The team ran on a biweekly virtual meeting cadence, communicated via email in between, and provided detailed reporting with actionable recommendations rather than surface-level metrics.
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